Game Gear are positioned to power tailor made licensing programs for sports rights holders. We understand that licensing is a major part of any professional teams marketing mix, revenue model and brand extension.
Licensing has become one of the most powerful marketing and revenue tools used today, with the latest estimated industry growth at $172.7 billion in retail sales worldwide.
Acting as a licensee, Game Gear have implement unique and effective programs to a merchandise campaign ensuring:
• Products are targeted specifically to identified markets.
• Products will be appropriate to the brand and compliment marketing strategies.
• Products are retail ready and prepared.
• The brand is extended through a retail presence.
• Products reach a wider scope.
• Products move from the shelf and increase revenue.
• Products are only the best in quality.
